{"id":129053,"date":"2026-11-09T10:37:32","date_gmt":"2026-11-09T05:37:32","guid":{"rendered":"https:\/\/tns.world\/?p=129053"},"modified":"2026-11-09T10:37:32","modified_gmt":"2026-11-09T05:37:32","slug":"lahore-tns-marksol-zapta-technologies-join-hands-to-support-pakistani-businesses-online-lahore-based-e-commerce-agency-and-software-firm-sign-mou-on-technology-ai-tools-and-digital-marketing","status":"publish","type":"post","link":"https:\/\/tns.world\/?p=129053","title":{"rendered":"LAHORE (TNS) Marksol, ZAPTA Technologies join hands to support Pakistani businesses online  Lahore-based e-commerce agency and software firm sign MOU on technology, AI tools and digital marketing"},"content":{"rendered":"<p>LAHORE (TNS): Lahore-based e-commerce growth agency Marksol and software development company ZAPTA Technologies (Pvt) Limited have signed a memorandum of understanding (MOU) to jointly provide software, AI tools and digital marketing services to Pakistani businesses.<\/p>\n<p><\/p>\n<p>The MOU was signed in Lahore by Marksol Founder and CEO Hasan Farid Joyia and Ateeq Ur Rehman of ZAPTA Technologies. Nasir Ali Joyia of ZAPTA Technologies was also present.<\/p>\n<p><\/p>\n<p>Under the agreement, the two companies will work together on client projects that need both technology and marketing, use AI-based website audit tools for client stores, refer clients to each other and hold joint training sessions on e-commerce and digital skills.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/tns.world\/wp-content\/uploads\/2026\/11\/e5fd8f2381524d28838a47314cd2a43b.jpeg\" data-size-preset=\"full\" class=\"aligncenter\" data-align=\"center\" style=\"display: block; margin: 12px auto;\"><\/p>\n<p><\/p>\n<p>Speaking on the occasion, Hasan Farid Joyia said many local businesses lose online sales because their websites, advertising and data are handled separately. \u201cWhen local tech companies and local growth agencies work together, our brands do not have to depend on outside expertise to compete online,\u201d he said. \u201cOur aim is that every rupee a business spends on marketing is measured in real orders, not likes.\u201d<\/p>\n<p><\/p>\n<p>He said the partnership would particularly help small and medium brands that are moving their sales to Shopify, Instagram and other online channels.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/tns.world\/wp-content\/uploads\/2026\/11\/c6f89d2269c545c6a44a4c2aea0d8222.jpeg\" data-size-preset=\"full\" class=\"aligncenter\" data-align=\"center\" style=\"display: block; margin: 12px auto;\"><\/p>\n<p><\/p>\n<p>Founded in 2020, ZAPTA Technologies develops web and mobile applications and software products and has a team of around 100 people. Marksol, set up in 2024, offers Shopify store development, Meta and TikTok advertising, content creation, e-commerce SEO and brand PR to Pakistani brands.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/tns.world\/wp-content\/uploads\/2026\/11\/3d3f66af75fa4976a087403241f2e4de.jpeg\" data-size-preset=\"full\" class=\"aligncenter\" data-align=\"center\" style=\"display: block; margin: 12px auto;\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>LAHORE (TNS): Lahore-based e-commerce growth agency Marksol and software development company ZAPTA Technologies (Pvt) Limited have signed a memorandum of understanding (MOU) to jointly provide software, AI tools and digital marketing services to Pakistani businesses. The MOU was signed in Lahore by Marksol Founder and CEO Hasan Farid Joyia and Ateeq Ur Rehman of ZAPTA [&hellip;]<\/p>\n","protected":false},"author":34,"featured_media":129052,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[52,23],"tags":[],"class_list":["post-129053","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-lahore","category-national"],"_links":{"self":[{"href":"https:\/\/tns.world\/index.php?rest_route=\/wp\/v2\/posts\/129053","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tns.world\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tns.world\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tns.world\/index.php?rest_route=\/wp\/v2\/users\/34"}],"replies":[{"embeddable":true,"href":"https:\/\/tns.world\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=129053"}],"version-history":[{"count":0,"href":"https:\/\/tns.world\/index.php?rest_route=\/wp\/v2\/posts\/129053\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tns.world\/index.php?rest_route=\/wp\/v2\/media\/129052"}],"wp:attachment":[{"href":"https:\/\/tns.world\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=129053"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tns.world\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=129053"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tns.world\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=129053"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}